Dairy Farmers of Canada created a unique way to show how yogurt is part of a balanced diet

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When Dairy Farmers of Canada attended The Health, Sports & Lifestyle Expo in Vancouver, they created a powerful and captivating performance to highlight the surprising benefits of yogurt, which aids in the prevention of high blood pressure.

The performance, and the film of it, were made to promote the free Get Enough Helper App, which helps people track what they eat based on recommendations from Canada’s Food Guide.

In the video, we see a gymnast stacking and balancing a series of chairs in front of conference attendees. The gymnast then climbs, twists and contorts his body at seemingly impossible angles on top of the chairs, to show how far we each stretch to find balance in our day.

The performance is intensely physical and dangerous – much like high blood pressure – and encourages the audience to use the Get Enough Helper App to help the fight against high blood pressure. Each day someone uses the App, Dairy Farmers of Canada donates $1 on their behalf to the Heart & Stroke Foundation to support the fight against high blood pressure.

The performance is spellbinding, engaging and stunning, and the video shows conference attendees watching in rapt attention while enjoying complimentary yogurt parfaits and savouring the surprising health benefits of yogurt.

Have a look!

Comments

6 responses to “Dairy Farmers of Canada created a unique way to show how yogurt is part of a balanced diet”

  1. jamie hall Avatar
    jamie hall

    very interesting looks like a very unique approach

  2. Judy Cowan Avatar
    Judy Cowan

    Definitely a unique ad but it does get your attention!

  3. heidi c. Avatar
    heidi c.

    An interesting approach to encourage people to incorporate dairy in their diet!

  4. Anne Taylor Avatar
    Anne Taylor

    I really enjoyed this and think it will be very useful for some folk!

  5. Athena Avatar
    Athena

    I think this is great.

  6. kathy downey Avatar
    kathy downey

    Thanks for the information,enjoyed the video.

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